Make Hay Ethical E-Media

Check out some of these sites we’ve stumbled across, all very useful for marketing your green and ethical work as well as learning about others.

Ecopop
ecopop.com™ is a free idea exchange. It promotes brand innovations and business opportunities that merge capitalism with global responsibility.
www.ecopop.com

Ethical Affiliate
Affiliating, partnering, linking and promoting ethical companies in their ethical directories for shops, B2B and alternative lifestyle.
www.ethicalaffiliate.com

Greenorbit
Greenorbit promotes achievements in eco-friendly design and technology.
www.greenorbit.org

Best Green Blogs
Directory of weblogs that focus on green and sustainable people, places, products, ideas and possibilities.
www.bestgreenblogs.com

Knowing the activity of your website visitors can go a long way to learning how to increase their numbers.

If you don’t know how they found your site or what they do when they get there how can you maximise on the things that work well and improve the parts that are lacking?

What about those who aren’t yet your visitors?
Have you ever considered those who are looking for a service or product like yours on the web but didn’t find you? That’s a whole other world of potential customers!

We can work with you to investigate how your current website visitors behave as well as those who haven’t reached you yet and support you to get the best from the results.

You know what to do… contact us to find out more.

Don’t underestimate the power of the blogger.

In my experience the green blogging community is friendly, supportive and looking for green news and views to share.

Successful blogs have thousands of visitors a month and an active community around them who may well be interested to learn about you.

I wouldn’t recommend that you contact all of the green bloggers you can find and ask them promote your business - that may not be received very well at all. You should expect to do a bit of work for your publicity.

You may however wish to offer to write them an interesting article on an ethical or eco topic or provide them with a product to review. Each blogger will do things differently so make sure you check things out with them first.

At Green Girls Global and Green Guys Global we have opportunities for guest editor articles and product reviews and it works very well!

Who doesn’t love a bargain or a freebie?

Nowadays there are lots of great green and ethical web directories out there who work hard to aim their sites at consumers looking for ethical products and services.

Many of them do not charge for a basic listing in their directory and those who do tend to request a fee for some added benefits (e.g enhanced listings, graphical adverts etc).

The fab thing about online directories is, like any website, they can be visited by potential clients anywhere - there is no geographical limitation like a Yellow Pages book listing nor does it cost the visitor money to see it like a magazine advert would.

Here are a few directories we’ve found:

• allthingseco.co.uk
• Greenfinder
• Big Green Switch
• Eco Firms
• Eco Street
• E Magazine
• Environmentally Green Directory
• Ethical Directory
• Ethical Guide
• Green Directory
• Green Guide
• Green Place
• Guide me Green
• Living Ethically
• Look4Local
• One Green Earth
• Sust (Scotland only)

Of course there is our very own Make Noise (www.makenoise.co.uk) which offers that bit more by listing you on our website but also sending your details via a newsletter directly to Make Noise community members.

If you know of more ethical or green directories then let us know and we can share them here.