Friday, August 1st 2008 | Short URL
Last Friday’s post was a little heavy and since then I’ve been having a lot of interesting conversations about the way green/ethical business is perceived and how those of us who run ‘ethical’ businesses should communicate what we do. I put the word ‘ethical’ in inverted commas because a big part of the discussions have been about what we mean when we are using certain words to describe our business and how that may be perceived – Hmmm lots of food for thought.
Anyway, that is a huge subject and I wanted to finish this week with something a bit lighter but still ask for your views.
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